Team Optiseller have been hard at work creating our new cutting-edge API that empowers you to structure, optimize, and enrich product data from both images and textual descriptions, enhancing the overall quality and discoverability of your listings.
What is the API?
An API, or Application Programming Interface, is a set of rules and protocols that allow two software applications to communicate with each other. APIs enable applications to share data and functionality, and can help streamline business processes, improve productivity, and enhance the user experience. In the context of eCommerce, APIs can help sellers to automate tasks, manage their listings, and improve their overall marketplace performance.
The Optiseller API essentially allows your business to extract raw Optiseller data, and bring our key data ingredients to your own framework and platform. The ultimate aim being to accelerate your eCommerce data knowledge and growth. What you decide to do with the API is up to your imagination!
You might want to:
- Enhance Existing Products: Provide suggestions within bespoke or 3rd party solutions / Extend familiar experiences with additional features / Opportunities to charge additional premiums for value-add
- Build New Products: Accelerate time to market for new products / Allow your team to focus on what's important, saving costs / The API can be consumed by many application types / Currently the API is used in: Chrome plugins, SaaS Web Apps and Microsoft Excel
- Enhance Custom Integrations: Build an integration for home-grown tools / No need to rebuild or rethink existing workflows / Enable staff members in the tools they currently use / Save time for your users with data optimisation and preparation.
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Benefits of using the Optiseller API
The Optiseller API offer a number of benefits for online sellers and partners, including:
- Improved efficiency: By automating tasks such as data extraction and listing updates, the Optiseller API can help sellers to save time and reduce the risk of errors.
- Enhanced accuracy: The Optiseller platform uses advanced algorithms and data analysis techniques to identify issues with sellers' listings and offer recommendations for improvement. By integrating their marketplace data with the Optiseller platform, sellers can benefit from these insights and improve the accuracy and effectiveness of their listings.
- Increased visibility: By optimising their listings for search engines and marketplaces, sellers can improve their visibility and attract more customers. The Optiseller API can help sellers identify opportunities to improve their listings and increase their visibility on their marketplace platforms.
- Improved sales performance: By improving the accuracy and visibility of their listings, sellers can increase their sales and revenue. The Optiseller API can help sellers to identify and fix issues with their listings, optimise their pricing, and improve their overall marketplace performance.
- SEO Benefits: Automatically update your listing data from your ERP, listing tool or any system you use that can connect to the new Optiseller API. Take the effort and time-consuming processes of entering masses of data into every listing to ensure the best possible SEO and allow the Optiseller API to automatically enter data into your chosen system.
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So what are you waiting for?
The API is available to all subscribers (different call quotas apply) depending on your plan. When you have signed up for your Optiseller subscription, you can retrieve the API subscription keys from within the Developer Portal. Fill in the contact form or follow our guides and tutorials, if you are more technical minded.